Last night, I arrived back to Silicon Valley after four, exhausting days in Las Vegas for the Consumer Electronics Show 2014 #CES2014. It was a last minute decision to attend with a few friends who were working the conference. As I said in my last blog – it was on my “bucket list” to attend it one day.
Before leaving, there were a few aims and objectives I had in attending the event. I knew that Marissa Mayer the CEO from Yahoo was giving a keynote. I wanted to see that. I also learned that Dick Costolo from Twitter (also CEO) was going to be giving a keynote/panel too. So that was on my list.
Naturally as a gadget girl, I would be interested in seeing all the cool tech too. This year’s event had many themes, buzz words and hot topics – but in a nut shell, I’d say some of the more cool trends were things as follows:
Tablets & Smartphones – more and more are coming to the market (from brands you probably never even heard of yet too) – trying to find niches, and aiming at different demographics – mainly so they don’t need to go head-to-head with Apple!
Chargers – boy were there a variety of chargers – we’re talking some that were portable and snap onto the end of your phone/iPod etc (like the PhoneSuit Flex Micro), some were smart cases that could charge your phone while in there (like this PhoneSuit Elite) and others you could place upon or in something like the “smart bowl” (I love that idea! I want one!) Or even ones you can “wind up” – like Eton’s Boost Turbine which came under the “Preparedness” category.
HDTVs – What seems to be on the way out? 3D. But, on the way in 4K. If it wasn’t those gorgeous glossy tellies, they were curved or smart.
Speakers – There was every kind of speaker you can imagine. Wireless balls, sound bars, solar (like the Eton Rukus). Most of which were Bluetooth.
Headphones – Wow, there were a zillion of these. My favorite that I heard about were the “Smart Buds” at the Intel Keynote. ..which ties in nicely for the one main theme, I saw, or that interested me anyway were the Wearables.
This year, and no doubt the coming years, appears to be about these wearable devices…ones to monitor our health and our fitness. This can range from glasses, to smart watches to the aforementioned headphones and more.
What really was hammered home were stories from brands who are trying to create immersive experiences. Products designed to make their users lives better in some way. That seems to be the name of the game. It’s an exciting time to be alive!
I’ll write another blog here or over on the Glatitude website soon with more details and maybe my over all impressions of Vegas on this particular trip…